Background and Recent Work

Laura Farrell is founder and principal of Digital Marketing Woman, a digital marketing agency/consultancy based in Manhattan.

Laura has worked in marketing communications for over 20 years, including several as a staff copywriter and marketing manager, followed by a lively freelancing career for Wall Street investment banks. Laura has written for several news outlets, been interviewed repeatedly by Fox Business and CNN, and has a kayaking company in Massachusetts, where she loves to spend free time. Laura is currently working on her third novel. Laura realizes that she has been very fortunate in life and is grateful to have done so well financially that she can now focus on simply pursuing her passions: marketing, kayaking, and fiction writing. Laura is currently pursuing a business partnership in Arizona with alpaca farmers. Arizona alpaca farming is a passion that Laura wishes to pursue further in the future.

Why Digital Marketing Woman?

The internet revolution in communications is recent yet is now part of the fabric of our lives. Entrepreneurs, business owners, and non-profits want to take advantage of these opportunities but often feel overwhelmed and uncertain about where to start and often need some help. This is why Digital Marketing Woman.com was founded.

A copywriter at heart, Laura believes Content Is King — whether for websites, social media, email, advertising, or video. Digital Marketing Woman offers affordable packages as well as marketing and communications makeovers, self-help guidance, marketing communications plans, and consulting services.